Looking for the best Personal Branding books? Browse our list to find excellent book recommendations on the subject.
1. KNOWN: The handbook for building and unleashing your personal brand in the digital age (2017)
In today’s world, there is a permanent advantage to becoming known in your field. Those who are known get the customers, the better jobs, and the invitations to exclusive opportunities. But can anybody become known? In this path-finding book, author Mark Schaefer provides a step-by-step plan followed by the most successful people in diverse careers like banking, education, real estate, construction, fashion, and more. With amazing case studies, dozens of exercises, and inspiring stories, KNOWN is the first book its kind, providing a path to personal business success in the digital age….
Personal Branding For Dummies, 2nd Edition, is your guide to creating and maintaining a personal trademark by equating self-impression with other people’s perceptions. This updated edition includes new information on expanding your brand through social media, online job boards, and communities, using the tried and true methods that are the foundation of personal branding. Marketing your skills and personality, and showing the rest of the world who you are, gives you a competitive edge. Whether you’re looking for your first job, considering changing careers, or just want to be more…
3. Branding Yourself: How to Use Social Media to Invent or Reinvent Yourself (Que Biz-Tech) (2017)
Want a new job or career? Need to demonstrate more value to customers or employers? Use today’s hottest social media platforms to build the powerful personal brand that gets you what you want! In this completely updated book, Erik Deckers and Kyle Lacy help you use social media to and networking to advance your career, grow your business, and land new job opportunities. From LinkedIn to Facebook, now including Instagram and SnapChat, this book is packed with new techniques and ideas that are practical, easy, and effective. Deckers and Lacy…
Every one of your favorite influencers started with zero followers and had to make a lot of mistakes to get where they are today—earning more money each year than their parents made in the last decade. But to become a top creator, you need to understand the strategies behind the Insta-ready lifestyle . . . As nightlife blogger, then social media strategist, and now Senior Director of Influencer Strategy and Talent Partnerships at Hearst Magazines Digital Media, Brittany Hennessy has seen the role of influencers evolve and expand into something that few…
Your online presence matters more than ever in today's global workplace. Professionals are logging-in to LinkedIn in record numbers, so your profile needs to represent you in the best possible light before and after a meeting or interview. LinkedIn For Personal Branding: The Ultimate Guide is the leading strategic guidebook that most uniquely connects personal branding to the LinkedIn profile. Long's book provides a comprehensive view of personal branding using LinkedIn's profile, content sharing, and thought leadership capabilities. Additionally, Long has assembled a…
Are you where you want to be professionally? Whether you want to advance faster at your present company, change jobs, or make the jump to a new field entirely, Reinventing You, now in paperback with a new preface, provides a step-by-step guide to help you assess your unique strengths, develop a compelling personal brand, and ensure that others recognize the powerful contribution you can make. Branding expert Dorie Clark mixes personal stories with engaging interviews and examples from Mark Zuckerberg, Al Gore, Tim Ferriss, Seth Godin, and others to show you how to think big about your professional goals, take control of your…
In this bestselling Introduction to Personal Branding you will get a short crash course (the book should take less than an hour to read or listen to) on what personal branding is, how to take your first steps toward perfecting your personal brand, and you will learn some actionable tactics you can employ immediately in order to start becoming more memorable within your career niche and grow your network.These actionable steps include advice on how to take the perfect profile photo, how to think about your professional purpose, how to optimize your LinkedIn profile, how to optimize your…
8. KNOWN personal branding Workbook (2017)
This workbook is an accompanying piece to the book KNOWN: Building and Unleashing Your Personal Brand in the Digital Age by Mark W. Schaefer. This personal branding workbook contains space to work through the exercises found in the book helpful bonus material, and a downloadable template to track your progress. #464,285 in Books (See Top 100 in Books) #1746 in Communication & Social Skills (Books) Would you like to ?If you are a seller for this product, would you like to ?…
You deserve to make a living doing what you love. The Make Yourself Marketable Personal Branding Planner is what every entrepreneurial professional needs to package their expertise, boost their credibility, and profit from their passion. Filled with exercises, templates and examples, Make Yourself Marketable is the ultimate resource. This step-by-step guide is everything you need to navigate the confusing process of creating an authentic, humanized and relevant personal brand that attracts the opportunities you so desperately want and deserve. #777,743 in Books (See Top 100 in Books) #4429 in Job Hunting & Career Guides Would you like…
10. Impressions: The Power of Personal Branding in Living an Extraordinary Life (2014)
Impressions is a book dedicated to helping people live an extraordinary life by introducing them to personal branding and the importance of embracing seemingly small, individual interactions. By investing in the personal branding process, each of us has the opportunity to cultivate extraordinary relationships that will enhance all areas of our life. The book includes 14 powerful chapters that will help readers develop a mindset that will open up new opportunities in their life. #183,122 in Books (See Top 100 in Books) #3131 in Success Self-Help Would you like to ?If you are a seller for this product,…
11. Rise of the Youpreneur: The Definitive Guide to Becoming the Go-To Leader in Your Industry and Building a Future-Proof Business (2018)
In late 2014, internationally acclaimed blogger and podcaster Chris Ducker coined the term “Youpreneur” to describe the rise of the personal brand entrepreneur, a new business model that very few people saw coming. Since then, the Youpreneur has risen to the top across sectors. A Youpreneur transcends the old rules of business and builds a sustainable business from the foundation of their experience, interests, and personality—their personal brand. Youpreneurs draw an engaged, loyal audience even as they pursue varying, changing interests. They play by their own rules, and they reap the benefits. Ready to pivot for…
Best Personal Branding Books that Should be on Your Bookshelf
We highly recommend you to buy all paper or e-books in a legal way, for example, on Amazon. But sometimes it might be a need to dig deeper beyond the shiny book cover. Before making a purchase, you can visit resources like Genesis and download some personal branding books mentioned below at your own risk. Once again, we do not host any illegal or copyrighted files, but simply give our visitors a choice and hope they will make a wise decision.
Platform: The Art and Science of Personal Branding
Author(s): Cynthia Johnson
Publisher: Lorena Jones Books, Year: 2019, Size: 7 Mb, Download: epub
Success in Programming: How to Gain Recognition, Power, and Influence through Personal Branding
Author(s): Frédéric Harper
Publisher: Apress, Year: 2015, Size: 4 Mb, Download: pdf
Success in Programming: How to Gain Recognition, Power, and Influence Through Personal Branding
Author(s): Frederic Harper
Publisher: Apress, Year: 2014, Size: 4 Mb, Download: pdf
Branding pays : the five-step system to reinvent your personal brand
Author(s): Kang, Karen
Publisher: BrandingPays Media, Year: 2013, Size: 9 Mb, Download: mobi
Please note that this booklist is not final. Some books are absolutely best-sellers according to The Wall Street Journal, others are written by unknown writers. On top of that, you can always find additional tutorials and courses on Coursera, Udemy or edX, for example. Are there any other relevant books you could recommend? Leave a comment if you have any feedback on the list.